Temu, Shein Ordered to Provide Info on EU Tech Rules Compliance By July 12

Chinese language fast-fashion e-commerce retailer Temu and China-founded peer Shein had been ordered by EU tech regulators to supply particulars on how they adjust to EU on-line content material guidelines by July 12 following complaints by shopper our bodies.

Each firms are topic to more durable necessities underneath the Digital Providers Act similar to doing extra to deal with unlawful and dangerous content material on their platforms after they had been designated as Very Massive On-line Platforms attributable to their massive variety of customers.

The European Fee mentioned it has despatched requests for data to the businesses, asking how they permit customers to inform them of unlawful merchandise and handle their on-line interfaces to forestall customers from being deceived or manipulated by way of so referred to as darkish patterns.

It additionally needed extra particulars on how the businesses shield minors, the transparency of their suggestion methods, the traceability of merchants, and compliance by design.

“This enforcement motion can be based mostly on a criticism submitted to the Fee by shopper organisations. Each Temu and Shein should present the requested data by 12 July, 2024,” it mentioned in an announcement.

Temu mentioned it was cooperating with the Fee.

“We’d additionally wish to reiterate that we’re absolutely dedicated to complying with all relevant legal guidelines and rules within the markets the place we function,” a spokesperson mentioned in an e mail.

Shein didn’t have any instant remark.

DSA violations may end up in fines of as a lot as 6 p.c of an organization’s international turnover.

By Foo Yun Chee; Modifying by Jan Harvey

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