Benetton has debuted its fall-winter 2023 marketing campaign, and it’s a celebration of range amongst types. Lensed by photographer Giampaolo Sgura, the commercials characteristic a forged of fashions, together with Rianne van Rompaey (who fronted the spring ads), Diane Chiu, Avanti Nagrath, Nyawurh Each Chuol, Zhicheng Han, Craig Shimirimana, Braien Vaiksaar, Lise Sauve, Liza Korol, Andrea Athanasopulos and Abdoul Rizak.
Benetton Fall/Winter 2023 Marketing campaign
Every face tells a unique story, but all of them come collectively to embody the model’s common enchantment. Andrea Incontri, the inventive director behind the Benetton fall 2023 assortment, takes us on a nostalgic journey again to the Italian model’s roots. The highlight is on knitwear, a cornerstone of the model’s identification. From the whimsy of crochet to the textured attract of moss sew, the items carry heat to the season.
However don’t let the consolation idiot you; the gathering is much from monotonous. The colour palette additionally options daring pastels and vibrant major tones that dance alongside traditional neutrals like white, black, and gray.
The prints of the season are stripes and dots, easy but efficient of their capability to catch the attention. And for individuals who are eco-conscious, the gathering doesn’t disappoint. Eco-shearling biker jackets and teddy-effect coats are crafted from recycled nylon, marrying type with sustainability. The marketing campaign was styled by Jacob Ok, with hair by Franco Gobbi and make-up by Luca Cianciolo.
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