Chanel ushers in its pre-collection spring-summer 2024 marketing campaign that exudes the essence of Parisian stylish by means of the lens of Malick Bodian. That includes actress and home ambassador Rebecca Marder, the marketing campaign is a celebration of timeless magnificence with a up to date twist.
Chanel Pre-Assortment Spring/Summer season 2024
Basic tweed attire, harking back to the luxury brand’s enduring heritage, are reimagined in shades of gray that exude trendy simplicity. A pastel pink miniature bag introduces a fragile distinction, providing a nod to the playful aspect of hotter days forward, very similar to the label’s cruise 2024 collection.
The gathering embraces a spectrum of neutrals, from the earthy tones of beige slip attire that whisper of summer time evenings to the depth of navy blue that maintains a touch of ritual.
These items are styled with surprising components like printed stockings and chunky sandals, making a refreshing and grounded juxtaposition. This mix of the surprising with the long-lasting defines the pre-collection’s enchantment. These dressy casual outfits are as versatile as they’re fashionable.
Shifting by means of the Parisian streets, Rebecca Marder embodies the Chanel spirit trying assured and sleek. Black lace particulars recommend a delicate attract, whereas structured silhouettes keep the model’s attribute poise.
The marketing campaign subtly performs with the boundaries of day-to-night apparel, demonstrating that with the correct items, the transition is seamless.
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