Beyoncé Officially Announced Her New Hair Care Brand Cécred

Beyoncé is the reward that retains on giving. Between the Renaissance world tour, the discharge of the tour movie Renaissance: A Movie by Beyoncé, and now a model reveal, the Beyhive haven’t been in a position to catch a breath. Followers knew one thing was coming however particulars hadn’t been shared till Bey dropped an Instagram teaser on February 7. The singer revealed that her haircare model, Cécred, is on the way in which with a put up captioned, “hair is sacred.” The promo video reveals a sequence of residence films projected onto a white sheet exhibiting clips of a younger Beyoncé together with her mom Tina Knowles, in addition to a shot of Bey strolling by way of her mother’s former hair salon ‘Headliners’ in Houston again within the ’90s. “Clearly, I grew up in my mom’s hair salon,” Beyoncé might be heard saying in a video shared to Cécred’s official Instagram captioned, “the rumors are true.”

Launching on February 20 through Cécred‘s web site, the primary model teasers present pictures of ladies shampooing and styling their hair which means that bathe and styling merchandise will probably be accessible, though the model has not but shared any intel about what will probably be on supply. From what we will collect from the movies, the road could also be catered to a various vary of hair textures and curl varieties. There may be loads of wholesome competitors within the hair care market, however Beyoncé’s hair is such an admired side of her superstar that we’ve little question everyone seems to be curious for any perception on what her magnificence secrets and techniques are.