Filippa K Summer 2024: Awakening of Scandinavian Elegance – Niraranra

On account of the fog drifts in from the ocean, enveloping the rocky shores of Torö, Filippa K’s summer 2024 capsule assortment seems calm and reflective, capturing the fragile delicate of the Scandinavian daybreak.

The promoting advertising and marketing marketing campaign, guided by the artwork work route of Alter Id and photographed by Pauline Suzor, presents a narrative of sartorial self-reflection in opposition to the pure backdrop of the Stockholm archipelago.

Filippa Okay Summer season season season 2024 Promoting and advertising and marketing advertising and marketing marketing campaign

With Isabelle Thiry’s styling, mannequin Erik van Gils embodies the peaceable spirit of Swedish summers; his medium-length tousled curls, styled by Erika Svedjevik, with relaxed grooming by Veronica Aldrin, complement every outfit with easy entice.

Filippa K’s approach this season is a dialog between the important and the trendy. A striped short-sleeve shirt hints at timeless leisure, whereas the mesh of a polo suggests trendy vogue. The gathering is grounded by the stainless tailoring of a major wool swimsuit, a silhouette that reveals the model’s minimalist origins, now refreshed with a refined perspective.

Footwear, too, makes a press launch; the white leather-based Morgan sneakers add a contact of crisp sophistication to the informal environment, unifying the theme of commonly luxurious.

Filippa Okay’s summer time season capsule is a tribute to assured nonetheless understated vogue. It’s an homage to the power of simplicity, the place each ingredient, from the exact cut back of trousers to the simple drape of a jacket, contributes to a narrative of relaxed elegance.

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