Fendi Launches Fine Fragrance Collection

Fendi is including a nice perfume assortment to its line-up.

The seven-piece vary consists of scents equivalent to Perché No, with notes of sandalwood and pink pepper, in addition to La Baguette, named for the long-lasting Fendi bag, with notes of iris and vanilla. Will probably be out there in boutiques and the model’s e-commerce website from June 20, with every scent priced at $330.

The scents are impressed by totally different members of the Fendi household, in addition to by Kim Jones, the style home’s creative director.

LVMH-owned Fendi has beforehand supplied fragrances in wholesale retail, however that is the primary time perfume can be out there to buy in its personal shops.

Perfume is a buoyant class, and the growth of nice perfume permits manufacturers to additional premiumise and differentiate their choices from these bought in mass retail. In February, L’Oréal announced it would launch haute parfumerie for Valentino, whereas Celine launched its first new perfume since 2022 in April.

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Celine Adds To Fragrance Line-Up

The brand new scent, Zouzou, is the style home’s first new fragrance since 2022.

Disclosure: LVMH is a part of a bunch of traders who, collectively, maintain a minority curiosity in The Enterprise of Style. All traders have signed shareholders’ documentation guaranteeing BoF’s full editorial independence.