Dazed Media has appointed Sophie McElligott as chief advertising and marketing officer, the corporate mentioned on Thursday. She shall be Dazed’s first-ever CMO.
McElligott joined Dazed Media in 2015 and most lately held the place of selling and communications director.
Beforehand, she led Dazed’s launch in China and based Dazed Academy, now known as Dazed Club, a networking platform for creatives all over the world.
As advertising and marketing chief, she shall be chargeable for overseeing the enterprise’ international growth and advertising and marketing technique, together with consumer and viewers engagement in addition to driving partnerships in new geographies together with the USA, Latin America, Asia, the Center East and North Africa.
Study extra:
Dazed Launches Social Media App
The app will enable customers to add their portfolios, interact with mentors and be a part of subject-matter teams to debate upcoming initiatives. Customers who pay £5 a month may also obtain entry to Dazed occasions and complimentary copies of the journal.
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