Gucci Fall 2023 Campaign: Vittoria Ceretti Shines

Gucci’s fall-winter 2023 marketing campaign is a compelling fusion of previous and current, that includes Vittoria Ceretti, staged towards the distinctive canvas of a inexperienced backdrop. Photographed in Milan by David Sims, the Italian mannequin is magnetic as she embodies the essence of the Home’s inventive imaginative and prescient.

Gucci Fall/Winter 2023 Marketing campaign

The Gucci fall 2023 assortment brings collectively relaxed denim, button-up shirts, pencil skirts, and sweaters, underscored by the signature double G belts. A crystal-embellished bra gives a contact of glitz, indicative of the Italian brand’s aptitude for surprising particulars. But, it’s the reissued Gucci Horsebit Chain bag that really instructions consideration.

The Horsebit Chain bag is a contemporary replace on an iconic piece first launched in Tom Ford’s fall-winter 2003 assortment. This new iteration presents the outsized Horsebit—an emblematic element initially crafted by Aldo Gucci in 1953 as a idler embellishment—in a contemporary, forward-looking context.

Alongside this placing autumn assortment, Gucci additionally gave us a glimpse of its fashionable fall sunglasses and turned heads with its evocative Ode to Love campaign. The bag has advanced to incorporate a double shoulder strap and is available in a spread of supplies, together with padded leather-based, shearling, crystal, and contrasting leather-based choices.

Ceretti introduces new methods of sporting the bag—whether or not carried by hand, slung over the shoulder, or used as a clutch. She artfully highlights how the Horsebit Chain bag transcends eras. It embraces the fantastic thing about a method deeply rooted in its personal historical past whereas presenting a recent twist.

Incorporating components from varied eras of its storied legacy, Gucci’s fall 2023 marketing campaign proves that the model is adept at each honoring its heritage and pushing the envelope.