Jennifer Lopez Brings Coach Fall 2023 Ad to New Heights

Jennifer Lopez returns to the highlight for Coach’s fall 2023 marketing campaign. Town skyline acts as a backdrop to the photographs, full with blue skies and rooftops. The photographs body JLo because the quintessential trendy lady—versatile, dynamic, and unapologetically herself.

Jennifer Lopez isn’t new to Coach; she’s been an envoy and was the face of their Mother’s Day campaign. Her recent partnership with REVOLVE on a shoe collaboration additionally echoes her versatility. This Coach marketing campaign, nonetheless, is an intriguing iteration in her evolving relationship with vogue, marking a confluence of fashion, persona, and the everlasting attract of the accent.

Jennifer Lopez for Coach Fall 2023 Marketing campaign

The Coach fall 2023 marketing campaign’s visuals, lensed by photographer Hanna Moon, middle on the Shine collection, which brings a brand new glint to the long-lasting handbag brand. Of explicit word is the Tabby purse, showcased in a reflective silver mirror type. A pink rendition of the Tabby additionally makes a cameo, introducing a softer, but equally compelling, aesthetic.

What units this marketing campaign aside is not only the equipment however how they’re styled. Enter Rob Zangardi and Mariel Haenn, the styling duo accountable for adorning Lopez in informal but polished seems.

One shot flaunts a denim skirt and long-sleeve black high, an off-the-cuff stylish vibe that renders the luggage the star of the present. One other look explores luxurious textures, spotlighting an off-white shearling jacket that’s daring but refined. Then, there’s the chocolate brown teddy jacket coupled with embellished denims.

The wonder facet isn’t left to likelihood. Hairstylist Lorenzo Martin crafts JLo’s caramel blonde tresses into a glance that exudes luxurious, whereas make-up artist Ash Okay Holm works on her radiant glow.