Leighton Meester Stars In The Edie Parker x St. John The T-Weed Burn Bag Campaign

St. John and Edie Parker’s collaboration of the restricted version Tweed Burn Luggage is obtainable in two silhouettes: a clutch and a shoulder bag.

For this collaboration, St. John knit blankets from archival yarns at its Southern California headquarters, creating one-of-a-kind materials that embody the essence of St. John’s wealthy heritage and dedication to American craftsmanship. The Burn Bag, which Edie Parker launched in 2023, boasts a cleverly built-in retractable lighter holster, guaranteeing a woman won’t ever be with out her lighter.

Shot by Christian Soria, Leighton Meester, greatest recognized for her function as Blair Waldorf in Gossip Woman, reprises her final Higher East Sider good-girl gone dangerous persona for the face of the marketing campaign carrying a customized St. John tweed.

Edie Parker, recognized for its revolutionary designs, brings a contemporary perspective to the collaboration. The model, based by Brett Heyman, has just lately expanded its choices to incorporate a line of hashish and hashish trend equipment by means of Flower by Edie Parker.  The Burn Bag has develop into the go-to bag for influencers and editors.  This collaboration brings the hashish expertise to the luxury-minded clientele, from Madison Ave to Madison St, interesting to downtown women and Higher East Facet girls.

The Edie Parker x St. John in Silver Eyelash Tweed retails for $395 and the Burn Shoulder Bag in Rainbow Tweed retails for $425. They are going to be accessible for presale on 4/17 solely at edie-parker.com and stjohnknits.com.

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