Pepe Jeans’ summer season 2024 marketing campaign captures the spirit of wanderlust and journey, seamlessly persevering with the narrative from their spring collection. This season, the model enlists high mannequin Valentin Humbroich to encourage in its holiday outfits, providing traditional journey necessities.
The marketing campaign’s imagery evokes a way of journey and laid-back days on the seashore, making it the proper companion for summer season escapades.
Valentin showcases an array of key items that type the cornerstone of a versatile summer wardrobe in a nod to timeless seashore style. A patterned blue, gray, and white polo units the tone, paired effortlessly with light-wash denim and a inexperienced baseball cap.
Pepe Denims Summer time 2024 Marketing campaign
Pepe Denims additional explores informal model with a layered ensemble that includes a lightweight blue linen shirt over a traditional black and white striped tee, matched with beige shorts. This outfit highlights the flexibility of Pepe Denims’ summer season choices, permitting for easy transitions from morning espresso runs to sundown seashore events.
The sunshine materials and muted colours evoke sun-bleached boardwalks and ocean breezes.
Because the solar units on one other day of exploration, Valentin is seen in a horizontal stripe polo shirt, mixing shades of blue, white, and black, paired with gentle blue shorts. Altogether, this ultimate look embodies the relaxed, easy-going angle that Pepe Denims goals to convey with its summer wardrobe.
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