Calvin Klein welcomes the sunny season with its Monochromatic summer time assortment for 2024, spotlighted in a brand new marketing campaign that includes main model Vittoria Ceretti. Embracing the essence of minimalism, the gathering showcases a refined palette of coordinated shades of white, excellent for summer time styling.
Calvin Klein Monochrome Summer time 2024 Marketing campaign
Photographer Josh Olins captures the marketing campaign’s imagery, exuding an air of sensuality and class. Vittoria Ceretti, who just lately graced H&M’s advertisements, shines on this marketing campaign, donning light-weight materials.
The gathering contains versatile pieces akin to a Japanese Kurabo denim jacket paired with a maxi skirt and a crushed satin maxi costume that epitomizes understated stylish.
Including to the attract, the gathering additionally options delicate lace underwear effortlessly worn beneath a crisp white shirt, embodying Calvin Klein’s signature simplicity.
The marketing campaign’s imagery juxtaposes the gathering’s white palette towards the city textures of New York, highlighting the easy transition from informal daywear to stylish night appears to be like.
Along with the Monochromatic Summer time assortment, Calvin Klein just lately launched a denim marketing campaign that includes Jennie, additional cementing its standing as a number one title in modern trend.
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